Softer lips
"Great product. I use it overnight and my lips were noticeably softer within a matter of days."
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The World's Best Lip Balm" - as voted by Reddit & The Times UK.
100% NATURAL. 101 USES.
Made with ultra-pure Australian and New Zealand lanolin, this super-dense balm delivers skin-identical moisture that absorbs, flexes and supports true barrier repair - not just surface coating.
For decades, dermatologists have trusted lanolin for dry and compromised skin. 101 Ointment delivers deep, lasting hydration wherever you need it - lips, cuticles, elbows, skin patches and beyond.
• Winner of over 50+ Awards
• Clinically and Dermatologically Tested
• 100% Natural
• Zero Petroleum
• Cruelty Free
• Vegetarian
• Holds up to 2× its weight in water
• Safe for pregnancy, nursing mothers and newborns
15g/.52 oz. Net wt.
Lanolin*, Tocopherol (Vit E)* *naturally derived/*dérivé naturellement.
Warm the ointment between the fingers or apply directly onto the lips & skin. Use generously.

Dense, cushioning and ultra-rich. Melts into skin and forms a breathable protective layer. A little goes a long way.
Fragrance-free.
It’s skin-identical moisture that mimics your own oils. It doesn’t just sit on skin. It behaves like it.
Multipurpose - for dry lips, skin patches, cuticles, elbows & more.
Made With
Powered by lanolin - skin-identical moisture that mimics your natural oils. It doesn’t just sit on skin. It behaves like it.
Overall rating: 4.7196827 / 5 from 4791 reviews.
The Original 101 Ointment Multipurpose Superbalm is highly regarded for its intense hydration and versatility, praised for its ability to moisturize and nourish lips, skin, and cuticles. Customers appreciate its fast-acting properties and natural ingredients, though some find the consistency thick and the scent varied.
Review topics: ["feel","packaging","formula","lips","skin","customer service","balm","ointment","lanolin","cream","hydrating"].
"Great product. I use it overnight and my lips were noticeably softer within a matter of days."
— Andrea H. (5/5)
"I have a habit of chewing on my lips when they get dry and chapped, which makes the dryness worse. This balm is helping me kick that habit by keeping my lips soft and supple, even when they have been damaged a lot. The balm itself is odorless and flavorless, it's buttery rather than sticky, and starts its magic almost immediately. Application is a little messy because you have to use your finger, so maybe not best suited for on the go, and it's consistency is very strongly effected by temperature, but these two caveats are tiny compared to the effects. I try to keep one on hand at all times, and my lips have healed a lot since!"
— Simone (5/5)
"the only multipurpose balm i will EVER use on my skin! the absolute best! have been using Lanolips since 2022 and i will never go back:pink_heart:"
— Hannah B. (5/5)
"I have just had my lips touched up with filler and used this to help keep my lips hydratwd and moisturised. Its helped with healing and stopped my lips drying out and peeling which usually happens after. I'll never use anything else!"
— Kimberley P. (5/5)
"Unfortunately it made my lips worse. I have really sensitive lips and thought this would be perfect but had to stop using it. Given it to my daughter through and she love it."
— C A. (3/5)
"Lanolips is fantastic!"
— JANETTE G. (5/5)
"I’ve tried them all and this is by far the best!"
— Kate B. (5/5)
"It is great . . . but i just wish it was in a 'lipstick' format rather than in a tube. It would be a bit less messy!!"
— Andi C. (4/5)
"È super. Io uso solo Lanolip e non potrei fare a meno"
— Giada T. (5/5)
"I love the 101 Ointment. Most lip balms don’t last very long, this one does. It keeps my lips soft and healthy. It’s also great for cuticles."
— Kathleen F. (5/5)